Website and Social Media Communication and Content Strategies for Societies – Laura Hedgecock 

Laura Hedgecock

Session Number:  NGS2105-CM-03

Track:  Communication to Members

SPONSOR:  VIVID-PIX and Ancestry

Managing or helping with your society’s website or social media presence? Learn simple strategies and best practices your society can use to more effectively communicate with members, would-be members, and the community at large.

Laura will be discussing strategies for developing and executing a communication plan. She will include specific content recommendations for websites and social media channels.

The Friday, 21 May Focus on Societies program will consist of three breakout time frames. Each breakout will have a choice of four sessions followed by Q&A allowing for speaker interaction through the chat. Every conference attendee can choose one of the four sessions for each breakout. Breakout sessions will be available for later viewing to NGS Organization Members on the NGS website.

BIO:  Laura Hedgecock is an author, speaker, website designer, and GeneaBlogger. She is passionate about helping others tell stories connecting loved ones with their family and ancestry. A technology geek with a background in communications, she also assists nonprofits with their content strategies.

The Virtual NGS 2021 Focus on Societies all-day program launches 21 May!

The National Genealogical Society (NGS) recognizes that genealogical societies, historical societies, and family organizations are the backbone of the genealogy community.  Subsequently, they are also important sources of information and knowledge for budding family historians. The #NewNGS is the place to share the successes of genealogy societies and launch a new era of collaboration making our community even stronger and supporting all families in search of their personal stories.

The NGS Family History Conference is the perfect opportunity to collaborate and learn more about how to build a stronger society or organization. Focus on Societies on Friday, 21 May is a full day of lectures centered on sharing best practices; building leadership; attracting new members; planning online meetings and events; developing newsletters and other publications; and much more.

See the Program Brochure for more details on the all-day program, Focus on Societies. Gather together to share, learn, and build skills that will enrich your organization and engage your members. Plus, have a little fun by participating in the society shout out virtual luncheon to hear your society featured during the event! Simply fill out the online form to be included. Focus on Societies lectures will be available to NGS member organizations at a later date.

To learn more about the NGS 2021 Virtual Family History Conference’s week-long events, 17-21 May, visit the conference and download a copy of the program brochure.